Ad Specs

AdMission provides an advertising platform for the creation and distribution of rich media display ads that deliver targeted real time product inventory and brand messaging. Ads are available in multiple sizes and formats, and include many opportunities for advertiser branding and direct response. To view detailed information on consumer engagement options available with AdMission ads, see the Rich Media Features page.

Ad Components

Available Ad Sizes

• Leaderboard (728x90)
• Banner (468x60)
• Wide Skyscraper (160x600)
• Skyscraper (120x600)
• Vertical Banner (120x240)
• Medium Rectangle (300x250)
• Half Page Ad (300x600)
• Leaderboard Video (728x90)
• Wide Skyscraper Video (160x600)
• Medium Rectangle Video (300x250)

Dynamic Ad Creation

AdMission ads are dynamically constructed rich media display ads. Traditional rich media banner advertising depends upon multiple creative assets to serve specific relevant ad content to target consumers. AdMission ads work via a set of templated creative components that are married with listing information from a live, structured and filtered database. Campaigns may be based upon any attribute or criteria found in the advertiser’s inventory data and assembled on-the-fly to best match consumers.

Ad Inventory Search

Providing consumers with the ability to do a live search from within an ad unit greatly contributes to consumer engagement and interaction duration. AdMission ads have the option of incorporating several search methods into the IAB-standard formats, including pull-down menus, radio buttons, live search fields and more. All searches performed from the ad unit are truly dynamic so that they are live and immediately updated from the inventory database.

Ad Targeting

The AdMission advertising platform is able to deliver "intelligently" targeted ads by pairing with existing behavioral, contextual, and geographic targeting systems to dynamically deliver customized ads tailored for individual consumers. An advertiser's brand, message, and live product inventory are merged to create hybrid search/display ads that perform significantly better than static display ads.