AdMission to Power Self-Service Online Ad Creation for YELLOWPAGES.COM
Site Launches New Advertiser Online Ordering Capabilities Implementing Ad Creation and Payment Processing Tools
San Ramon, CA – July 19, 2006 - AdMission Corporation, a provider of online local advertising solutions, announced that YELLOWPAGES.COM is utilizing a customized version of the AdMission self-serve advertising platform. Leveraging AdMission's capabilities, YELLOWPAGES.COM will enhance their online ad store to provide businesses who want to order online the ability to create, enhance with logos and links, manage, and pay for ads online through an automated process.
"As our traffic and popularity continues to increase, we wanted to offer new advertisers the ability to order online," said Matt Crowley, vice president of marketing for YELLOWPAGES.COM. "Using a custom version of the AdMission self-serve advertising platform, new YELLOWPAGES.COM customers can register an online account, select from various ad offerings, submit their business information and graphics, preview and confirm payment method for finished ads."
"YELLOWPAGES.COM provides great benefit to local business advertisers because these featured listings are often the only Web presence for such companies reflecting their unique product and service offerings" said Sarah Pate, president and CEO of AdMission Corporation. "The addition of new and extended capabilities to the AdMission product line allows us to help YELLOWPAGES.COM and other online publishers better serve their professional advertisers. We're pleased to provide YELLOWPAGES.COM with a solution to offer ad creation functionality and increased return on investment for legions of local advertisers, and relevant enhanced content for millions of searching consumers."
About AdMission Corporation
AdMission Corporation is a provider of next generation online display advertising solutions, utilizing its proprietary technology to create and distribute intelligent rich media ads that are dynamically customized for target consumers in response to behavioral, contextual, and geographic inputs. The advertiser's brand, message, and live product inventory are merged on-the-fly to create hybrid search/display ads which significantly outperform standard ads. Learn more about AdMission at www.admission.net.
About YELLOWPAGES.COM
YELLOWPAGES.COM LLC is a joint venture operation of AT&T and BellSouth Advertising and Publishing Corporation formed in late 2004. The YELLOWPAGES.COM Network* provides exposure to 30.9 million unique monthly visitors (comScore Media Metrix, May2006) through the combined Network sites.
*The unique visitor number for the YELLOWPAGES.COM Network (Custom Entity) includes unduplicated visitors for the following sites: YELLOWPAGES.COM, AOL Yellow Pages, Switchboard, Yahoo! Local and Yahoo! Yellow Pages. YELLOWPAGES.COM advertisers receive exposure across Network sites.
AdMission is a trademark of AdMission Corporation.
AdMission Corporation Contact
Tara Thomas
(925) 328-1211
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